Organic Searches Is A Good KPI

By | November 4, 2017

Organic Searches is a good KPI. (Key Performance Indicators). Okay, what tracking metrics are you using to track and analyze your organic search result?

There are a few analytic tools you can find online that have metric capabilities to suit your needs.  

Search engine optimization and organic searches are major functions that need monitoring for any campaign in a timely and consistent manner.    

Organic Searches is a good KPI and can determine how well a site is ranked and how to improve on it.  Google has changed, so has the method of determining SEO performance. 

For marketers to understand how their marketing performance measures up. The metrics to key on are; organic traffic per search engine, landing pages.

Moreover, the length of time during a visit, bounce rate, top keywords, traffic volume by Universal Search, and engagagment.-top performance indicators by Maciej  Galecki

Google and their ever changing algorithm have added another twist. The time of tracking keywords that are driving traffic via organic search will soon be eliminated.

As Google is encrypting all keyword data, apart from paid search.  So no longer measuring traffic by search terms

The image below is a timeline of how Google has evolved in recent years.

Organic Searches Is A Good KPI-chart of how Google has evolved

Organic Searches is a good KPI

Effective inbound marketing uses organic search traffic KPI to show how strong a campaign is ranking with authority.

Furthermore, always put organic search and quality content in your online marketing efforts

Organic search is best for consistent relevant traffic delivery. In some cases paid search ads outperform organic search, in conversions.
However, not overall traffic distribution. (Paid Search only accounted for 10 percent of total overall traffic).

Organic Searches Is A Good KPI- chart showing Google changes for keywords

Organic Searches Is A Good KPI- chart showing Google conversions rate

Loop Marketing

Closed-loop marketing is software that allows you to analyze the effectiveness of your marketing campaign.

And  to gain insight on the number of leads and sales you can generate through organic search.

Closed-loop marketing is the best solution for measuring your SEO efforts; it shows the impact of your SEO efforts on the bottom line. Something that search engine ranking can’t.

Your Content

Any talk of SEO now must include the importance of consistent quality content creation.

Content performance is a good indication of SEO performance because you can see how your content impact is generating leads.

And how the leads are translating to ROI. You can also get a good indication of what posts are generating the most interest and driving the most traffic.

Key performance indicators are very important when tracking the success of your campaign. Join my marketing team now!

Our training is intense and offers a complete package for setting up and running an online business.

The training is free to start where you will learn how to set up your online business.

If you continue the training and  become a member,we will teach you how to run your online business.

While offering discounts and added bonuses and access to everything in the program when you become a member.

See You On The Other Side 

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Thanks for stopping by, I wish you all the best with your KPI  and your online business. Let’s communicate, share a comment or question and I will get back in touch with you.

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About Maurice Jackson

Hello, my name is Maurice Jackson I live and, started my business in Detroit. My intentions are, to help any and every one with affiliate marketing as a home business, become a successful professional. My first career was working for the city of Detroit as an inspector, where I thought I would retire. But life brings change and surprises. I sustained an injury that led to an earlier retirement than I had planned. With that said I reinvented myself in April of 2014 and, became part of an affiliate program. Within the time of my reinvention leading up to the present, I am generating lots of traffic to my website and it grows every day. ROI has been minimal but then again I invested nothing to start. I am at the point of letting my site mature, as I keep writing quality content about it. In this business, you have to pay your dues. Furthermore, I and the rest of our family (become a member and you will see the family side of it) of 109000, including the founders of the program (yes they participate), will see to it that we all will be making a substantial amount of revenue as members

12 thoughts on “Organic Searches Is A Good KPI

  1. Maurice Jackson Post author

    Find like-minded people. Communicate. Join forums. When you are actively participating in chat rooms or reading the responses to questions you are growing and honing your craft.

  2. Vic

    Great information on organic-searches as a good performance indicator.You unveiled the nitty-gritty on Organic Searches vis-a-vis paid search ads performance conversions.

  3. Matts Mom

    This is great information on organic searches, and this is something that I think we all, as affiliate marketers, need to work on. I did not realize how important this was for Google rankings, until I found this great post! Thank you so much for sharing. I do have one question. I see you mention that paid search ads sometime out perform organic searches. Which paid search ads do you find work the best?

  4. Cristy

    You have some really good information in your post. I will be checking back often. I am trying to get all this kind of stuff sorted out for my own business. It is not always so easy to interpret. Thanks for sharing!

  5. Linda

    Seems that online marketing has become so complicated. It’s so important to have a mentor or program that gives you access to people who can answer your questions. What are your top recommendations for online affiliate marketing help?

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